Manufacturer archive // Ref: MIN-CN

Brand founded in Beijing by Chang Qu, a former member of Intel China's R&D centre, growing out of his industrial design studio Roci Design (created in 2014). Designs its own calibers in-house, including silicon escapement components (balance, pallet fork, escape wheel, hairspring), sourcing almost exclusively in China rather than Switzerland. Semi-finalist for the Louis Vuitton Watch Prize for Independent Creatives.